Anti-Counterfeit Solution for Agri products
Why Anti-Counterfeit solutions for Agri products are needed?
Counterfeiting in agri products has a very adverse effect on the society. Not only does it affect farmers and brands but it also takes a toll on the food in our plates and eventually our health. Even with measures like security packaging and strict legal action, counterfeiting is still increasing in this domain. We provide anti-counterfeit solutions for agri products.
Studies indicate the global average for fake agriculture products in the market range from 5 percent to 10 percent. In very high-risk markets, illegal products may even peak at 25 percent .
Problems of Counterfeiting
- Farmers are duped with fake products.
- Fake products inflicts severe damage to the crops and environment.
- No certain way to differentiate between original and duplicate products.
- Has a very negative effect on the brand’s goodwill.
- Leads to revenue losses for the brand.
Problems of Untraceability
- Low supply chain visibility
- Tempered product information misleads the farmers & brands.
- No proper mechanism to stop product diversions.
- Leads to legal troubles for brands.
- It is difficult to trace the source of the problem .
We offer secure Anti-Counterfeiting Solutions for Agri Products that can identify and track counterfeiting. Plus it also includes options to run digital loyalty programs for Farmers, retailers & distributors.
Solution to these Problems
- The solution consists of smart labels unclonable technology can tackle the issue of counterfeiting and untraceability.
- Smart labels can be pasted or printed on the product. We provide anti-counterfeit solution for agri products.
- Smart Labels give each product a unique and secure Identity.
- A single smart label on a product can solve the problems of counterfeiting, untraceability & manual loyalty.
- Label can also be used for Track & Trace at various levels of supply chain.
Our Solutions
#1
Brand Protection
- It provides unique identity to each product item through uncloneable smart labels and anti-counterfeit solution for agri products.
- Pre-Purchase and Post-Purchase verification of product through SMS, WhatsApp, Web, or App.
- Provides authentic product information likes expiry date, batch number, etc.
- Products can be scanned by farmers, and provide a platform to engage with them.
- Comprehensive and realtime analytics.
- Automatic identification and generation of field anomalies.
#2
Digitized Loyalty & Engagement
- Rule-based customized loyalty campaigns can be carried out.
- Redemptions over digital wallets, bank transfers, vouchers, and gifts can be provided.
- Real-time reward and data configurations can be done for in-market products.
- Target and engage the users through notifications and rewards.
#3
Track & Trace of the Products
- Provides complete details on the supply chain in real-time.
- Individual or multiple product items can be tracked and traced.
- Important information on the product can be derived.
- Fully-Automated and Semi-Automated system setup and provides anti-counterfeit solution for agri products.
- Product diversion and unauthorized distribution tracking.
- Customized deployments based on requirements.
- Comprehensive and real-time analytics.