Counterfeit goods are a rising problem that may cause significant financial losses to businesses worldwide and even harm consumers. The effects of Counterfeiting can be …
Can Effective Packaging and Labelling make a difference in Counterfeiting? Read More »
Today’s supply chains are intricate, multi-stakeholder networks that span the world. The difficulty of locating and confirming the sources of products and tracking their current …
Supply Chain Digitization – Top 5 Use Cases of Track and Trace Solution Read More »
Although customer loyalty and retention are frequently confused as synonymous, it’s crucial to know their differences because each calls for a different strategy. Clientele, as …
How To Tap Customer Retention In The Competitive Market? Read More »
Brands are leveraging the power of packaging. It’s more than attention-grabbing colors and a recognizable brand logo where businesses create a unique brand experience and …
Packaging is changing every day; as competition and demand increases manufactures need to reinvent their packaging to meet new challenges. Packaging has evolved in the …
The pandemic was a time of massive downturn for the economy. Many businesses struggled for survival in this tough time. As a business owner in …
Online shopping has been blooming for the last two decades. Besides shopping from physical stores, people started trusting online platforms slowly. Furthermore, online shopping was …
How Brand Protection Can Affect The Ecommerce Platform In Future Read More »
There was an immense need for digitization post the pandemic. With that being said, it also established the need for innovative business ideas to help …
Escalate Your Customer Engagement With Innovative Loyalty Programs Read More »
The market dynamics of today’s business world are rapidly changing as the consumers are becoming more & more brand conscious. Customers these days are looking …
Escalate Your Business Revenues With Impeccable Customer Loyalty in 2022 and Beyond Read More »
The threat of product counterfeiting or online infringement is on a rise. It’s not like businesses haven’t witnessed these kinds of issues before. But, the …
Brand Protection To Become The Prime Business Agenda By 2028 Read More »
Brands are expanding the anti-counterfeit packaging market to fight counterfeit goods and packaging that are flooding the market. Customers in India are besieged with the …
Anti Counterfeiting & Brand Security 2022 And Beyond Read More »
The young population is inclined to fast fashion trends. They want to try and wear every fashion present on the Instagram reel or any other …
Why Do Young Consumers Give Preference To Fake Fashion On E-Commerce Platforms? Read More »
Amazon is one of the top e-commerce platforms worldwide, the reason why every brand wants to list its products on it. With the rise of …
An Ultimate Guide On How To Protect Your Brand On Amazon Read More »
Gone are the days when businesses used to rely on regular packaging. It’s a time of technological advancement. Connected packaging is the next big trend …
How Does Connected Packaging Make a Creative Opportunity For Your Business? Read More »
It is often said that “Imitation is the best form of flattery”. While it is one thing to be flattered, in the business world, imitation/business/replicas …
How Can You Protect Your Business From The Black Market? Read More »
Customers look for a personalized experience these days. Brand loyalty programs are very important, if they do not feel connected with a brand, they will …
How Can Brand Loyalty Programs Be Profitable For Businesses? Read More »
Counterfeited products have always created problems for the brands and anti counterfeiting labels provide next-level protection against fakes . Businesses have to face deteriorated brand …
How Anti Counterfeiting Labels Provide Next-Level Protection Against Fakes? Read More »
The problem of counterfeiting is not new. The supply of fake products has been there for quite a long time. Counterfeiters have the ability to …
Counterfeited products are present in every channel, especially in the e-commerce business. After the pandemic has hit us, the transactions have gone digital massively. Consumers …
Overcoming The Supply Of Fake Products With Anti-Counterfeit Packaging Read More »
The success and overall growth of a brand lie in the hands of a satisfied customer. It is the reason why customer loyalty matters a …
How Can Brands Engage Customers and Win Their Trust For Repeated Sales? Read More »
