India is battling the challenge of counterfeited drugs. The COVID-19 has made things only worse. Being one of the leading global producers of low-cost generic …
The Rise Of Counterfeit Medicines In India. How Can Brands Handle This Problem? Read More »
Gone are the days when the products were manufactured and delivered within geographical boundaries. With the global reach of the products, managing the supply chain …
Product Serialization Is Here To Make Your Manufacturing Process Easier Read More »
Satisfying the demands of the customers is a continuous process. It’s constantly evolving with new trends and advancing with technology. To increase overall customer retention …
Top 10 Ways To Improve Customer Loyalty Programs Read More »
Digitally transform means converting your simple on the shelf Products into Smart Products. Smart Products allows brands to change their business models and adapt to …
According to a survey, one in every five products sold on e-commerce platforms is fake. The list is even higher in the cosmetics and skincare …
How to Identify Fake Products on Amazon and Flipkart? Read More »
No one likes to end up with counterfeit products. Consumers do not just pay for the price of the fake products but also for the …
No industry is spared with the acts of counterfeiters. Fake products are reaching the markets with easy access to technological advancements. Consumers are buying poor-quality …
Customers are quite serious when it comes to purchasing authenticated products. The awareness of fake cosmetics or skincare products is rising with their ever-increasing demand. …
How to Identify If Its Original or Fake Cosmetics/Skin Care Products Read More »
The trade of fake products continues to increase at an alarming rate. The internet emerged in the 1990s, making it easy for counterfeiters to take …
Warranty is a written guarantee, issued to the purchaser of an article by its Brand/Manufacturer, promising to repair or replace it within a specified period …
Digital Warranty Solutions {Minimize The Warranty Frauds} Read More »
With the surge of the COVID-19 cases, safeguarding the interest of the consumers and your brand’s identity has become more important. This is the time …
Safeguard Your Brand With Anti-Counterfeiting Strategies During Covid 19 Read More »
To make the agricultural industry more vigilant, it becomes crucial for the product manufacturers to inculcate Traceability solutions in their supply chain process. The accurate …
Why Do You Need To Invest in Traceability Solutions For Agricultural Products? Read More »
The ultimate motive of every brand is to maintain its reputation. Dealing with plagiarism or counterfeiting practices comes as a major hurdle for industries to …
Why are Industries Approaching Brand Protection Solutions? Read More »
The counterfeiting practices start small with a low volume of a replicated product served in the marketplace. It becomes almost impossible for the brands to …
How Counterfeiting Practices Destroy Your Brand Reputation? Read More »
The nutraceutical industry has been a constant target of counterfeiters for decades, and it is one of the most serious and grave issues faced by …
The Importance of Brand Protection Solutions For The Nutraceutical Industry Read More »
What are Copy Proof Labels? In simple terms it means labels that cannot be copied/ replicated/cloned. Nowadays counterfeiters can create exact replicas of an original …
How Copy Proof Labels Help in Preventing Counterfeiting Read More »
Track and trace solutions focus on reducing product duplication in a company’s supply chain, but in contemporary times, traceability platforms such as LetsVeriFy are offering …
How Product Traceability Solutions are Helping Businesses Grow Read More »
Product authentication solutions are the need of the hour when it comes to different and diverse industries, and there are plenty of reasons why. The …
Product Authentication Solutions – Getaway to Originality Check Read More »
Protecting a brand from existing and potential threats is crucial for its growth, both in terms of popularity and revenue. Hence, it is crucial to …
Do you own a business? If yes, then we have a question for you. Would you prefer spending more time on acquiring new customers or …
QR Based Customer Loyalty Programs – How to Acquire, Engage and Retain Customers Read More »
