How To Identify Fake Products?
No industry is spared with the acts of counterfeiters. Fake products are reaching the markets with easy access to technological advancements. Consumers are buying poor-quality …
How to Identify If Its Original or Fake Cosmetics/Skin Care Products
Customers are quite serious when it comes to purchasing authenticated products. The awareness of fake cosmetics or skincare products is rising with their ever-increasing demand. …
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21st century – The Era of Fake Products
The trade of fake products continues to increase at an alarming rate. The internet emerged in the 1990s, making it easy for counterfeiters to take …
Digital Warranty Solutions {Minimize The Warranty Frauds}
Warranty is a written guarantee, issued to the purchaser of an article by its Brand/Manufacturer, promising to repair or replace it within a specified period …
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Safeguard Your Brand With Anti-Counterfeiting Strategies During Covid 19
With the surge of the COVID-19 cases, safeguarding the interest of the consumers and your brand’s identity has become more important. This is the time …
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Why Do You Need To Invest in Traceability Solutions For Agricultural Products?
To make the agricultural industry more vigilant, it becomes crucial for the product manufacturers to inculcate Traceability solutions in their supply chain process. The accurate …
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Why are Industries Approaching Brand Protection Solutions?
The ultimate motive of every brand is to maintain its reputation. Dealing with plagiarism or counterfeiting practices comes as a major hurdle for industries to …
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How Counterfeiting Practices Destroy Your Brand Reputation?
The counterfeiting practices start small with a low volume of a replicated product served in the marketplace. It becomes almost impossible for the brands to …
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The Importance of Brand Protection Solutions For The Nutraceutical Industry
The nutraceutical industry has been a constant target of counterfeiters for decades, and it is one of the most serious and grave issues faced by …
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How Copy Proof Labels Help in Preventing Counterfeiting
What are Copy Proof Labels? In simple terms it means labels that cannot be copied/ replicated/cloned. Nowadays counterfeiters can create exact replicas of an original …
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How Product Traceability Solutions are Helping Businesses Grow
Track and trace solutions focus on reducing product duplication in a company’s supply chain, but in contemporary times, traceability platforms such as LetsVeriFy are offering …
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Product Authentication Solutions – Getaway to Originality Check
Product authentication solutions are the need of the hour when it comes to different and diverse industries, and there are plenty of reasons why. The …
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How To Select The Right Brand Protection Solutions / Brand Protection Labels For Your Company
Protecting a brand from existing and potential threats is crucial for its growth, both in terms of popularity and revenue. Hence, it is crucial to …
QR Based Customer Loyalty Programs – How to Acquire, Engage and Retain Customers
Do you own a business? If yes, then we have a question for you. Would you prefer spending more time on acquiring new customers or …
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Non-Clonable Labels To Reach The Pinnacle Of Supply Chain Security
Social media and the internet have taken the business world by storm and has been prospering ever since. Today, all kinds of organizations, from start-ups …
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Beadal Tag – Non-Clonable QR Labels – The Unclonable Label
Brands need protection against counterfeit more than ever as with the availability of easy and low-cost technologies, counterfeiters can replicate almost any kind of security …
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Enabling Easy Product Authentication
Brands have been conscious for a long time about adding many overt and covert security features to the packaging of their products which facilitates distinguishing …
Using QR Codes for Crop Protection Products
Quick Response Codes or QR Codes have become quite popular in today’s world. They are widely being used by Vendors, professionals, big or small retailers, …
How to Spot a Fake Product
How to identify original products? Is this product original? What is the best way to verify products? Most of us would have come across questions …
Fight Against Fake Products: A Social Responsibility Perspective
Counterfeiting has been a big challenge all over the world but are brands using necessary and effective mechanisms to fight against fake products? In our …
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